Chieftain Fabrics new range ‘Earthly’

Chieftain Fabrics are delighted to share with you our new range ‘Earthly’. Harnessing the power of recycled fibres, Earthly brings a touch of nature to all commercial interiors.


Perfectly natural, and naturally perfect, Earthly is the most environmentally friendly fabric in Chieftain’s collection. Earthly is made from 100% recycled fibres and is manufactured entirely from waste textiles, textiles which may otherwise have gone to landfill. 

Inherently flame retardant (crib 5) and certified for use on task and soft seating, as well as contract upholstery, Earthly can be featured on a variety of furniture pieces and places within a scheme. With a soft handle and timeless woven aesthetic, the fabric’s weathered finish perfectly showcases its natural composition and multi-tonal colouration.


“Sustainable, renewable, and entirely compostable, Earthly is made to be used, loved, and returned to the earth.”


Earthly – Pomegranate


All of the recycled yarns (100% recycled cotton and polyester) used in its creation are certified to the Global Recycled Standard. The GRS is internationally recognised, widely understood, trusted, and respected by consumers. It verifies the recycled content of products in every step of the value chain through third party certification. 

No dyes are used in its manufacture. The source yarns are already pre-dyed, so each shade in the collection is developed through the careful selection and combination of those yarns. We felt it was important to develop a range that did not rely on the textile dyeing process but could still offer a wide selection of vibrant colours.


Earthly (Left to right) – Tuscan Red, Pomegranate, Ice Pop, Gooseberry, Buttermilk, Amethyst, Prune, Storm Blue


If you would like a price or samples for this range, please contact us at or freephone 08000 355 955

We look forward to hearing from you. 


The Chieftain Team