Lionella ‘Airforce Blue’ faux leather fabric launched in March 2015
Chieftain Fabrics has been a market leader since incorporating in 1954. Chieftain has achieved many ‘firsts’ in the industry such as computer aided colour matching and developing one of the first antimicrobial vinyl fabrics.
In May 2015 Chieftain will add twenty colours to the existing Lionella range, making Chieftain’s portfolio one of the largest on the market. The extended Lionella range is the closest alternative to natural hide available and is now offered in forty colours from ‘Airforce Blue’ to ‘Hulk Green’ and all shades in between.
Managing Director of Chieftain Fabrics, John Kinsella;
For quite some time the marketplace has valued Lionella although we have received feedback from users regarding the colour choice. We listened to our customers, involved them in the development process and launched the newly expanded range.
Feedback to date has been tremendous. The expanded range now offers architects, designers and consultants further flexibility in relation to interior schemes and arrangements. For whatever brief, Lionella is beautifully executed in projects and add the luxurious touch with minimal impact to the environment during and after it’s production. John further explains
As we move to producing more sustainable products, we are delighted to be able to make Lionella ‘Phthalate Free’ and REACH compliant without losing any of the performance characteristics that are required by our customer base
Currently phthalates are used in a wide variety of products from building materials, personal-care products, medical devices and textiles. Phthalates can be released because they are not chemically bound to the plastics and this may lead to human exposure. Certain phthalates have been restricted recently in the EU and as a safeguard, Chieftain have began removing them totally from products.
The new range available is phthalate free and sample cards can be ordered directly from Chieftain.
To view the newly extended range of Lionella, visit the recently updated website at chieftainfabrics.com.